Performance Marketing Manager (m/f/d)
Play a key role in driving performance marketing across multiple channels, using your expertise to optimize campaigns and fuel user acquisition and growth at scale!
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Bling is Europe’s first super-app designed to simplify family household management. Already among Europe’s fastest-growing consumer brands, we’re on track to become a daily companion for millions of families. Supported by Europe’s top VCs and leading global investors, Bling is shaping the future of family finance.
Join our data-driven team as a Performance Marketing Manager to drive user acquisition and engagement across digital channels. You will play a key role in scaling multi-channel strategies, optimizing campaigns, and strengthening our attribution capabilities. We’re looking for someone with strong app attribution knowledge, hands-on campaign management experience, and the ability to derive actionable insights for sustainable growth.
What you'll be doing:
- You develop and optimize performance marketing campaigns across Google Ads, DV360, Meta, TikTok, Native Ads, and Criteo to meet KPIs (CPI, CAC, ROAS)
- You use app attribution tools (e.g., Adjust, AppsFlyer) to track conversions, analyze data, and optimize campaigns based on insights
- You collaborate on a unified cross-channel strategy, explore new platforms, and engage both new and existing audiences
- You manage campaign budgets efficiently, provide performance forecasts, and adjust plans based on channel insights
- You work with creative, product, and data-teams to align campaigns, and coordinate with agencies for tracking and channel support
- You prepare performance reports, analyze key metrics, and automate reporting for real-time insights with the data team.
What we're looking for:
- You bring 3+ years of hands-on experience in performance marketing across platforms like Google Ads, DV360, Meta, TikTok, Native Ads, and Criteo
- You have a proven track record of managing budgets, driving user acquisition, and optimizing cross-channel strategies to achieve KPIs (CPI, CAC, ROAS)
- You are knowledgeable in app attribution tools (e.g., Adjust, AppsFlyer) and data analysis for campaign optimization and performance tracking
- You bring experience in analytics and reporting tools, with advanced Excel/Google Sheets skills and familiarity with SQL or Python
- You are a hands-on team player who takes initiative, thrives in collaborative environments, and can independently solve complex problems when needed
- You enjoy working from the office and collaborating closely with marketing, product, and data teams
- You are fluent in English (written and spoken), with German skills being a plus but not required.
Perks of joining Bling:
- Play a key role in shaping Europe’s first Super-App for families, making a real impact on how families connect and thrive
- A vibrant, modern office in the heart of Berlin Mitte, with great transport links, diverse lunch options, and a fully stocked kitchen (drinks, breakfast, snacks included)
- A MacBook and high-quality equipment to ensure you have everything you need to excel
- A flexible hybrid work model—options to work in the office, from home, or remotely
- Rapid growth opportunities through hands-on project ownership, internal workshops, and continuous learning
- Regular team events that strengthen our culture and make every success even more enjoyable
- Exclusive Bling Mobile plan provided to all employees, keeping you connected with premium mobile services and perks.
If you've read this far, you're probably interested. That's great! Because we want to get to know you and are looking forward to your application - feel free to apply via our website.
- Department
- Marketing & Growth
- Locations
- Berlin (HQ)
- Remote status
- Hybrid
About Bling
Bling is Europe's first Super-App for families, simplifying family finances, organization, and communication for easier everyday life. Already today we are among Europe's fastest-growing consumer brands, on track to becoming the daily companion for millions of families. Bling is backed by Europe's top VCs and tier 1 international angels.
Performance Marketing Manager (m/f/d)
Play a key role in driving performance marketing across multiple channels, using your expertise to optimize campaigns and fuel user acquisition and growth at scale!
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